From small pub shows to performing with acts such as Kodaline, John Newman, Tom Odell and many more, James Bay is an act to reckon with. After one listen of his new song “Let It Go” any music lover will understand why Bay has made it on our list of musicians to watch out for in 2014.

It outlines the point in a relationship where you think that you should perhaps put it all to bed. We tried it again, and we tried really hard. Maybe we can just be friends and let it go. It’s really honest, and I got something off my chest.

– James Bay

Listen to “Let It Go” below and be sure to watch him perform “Let It Go” live for Burberry Acoustic above.